Tuesday, July 22, 2008

Certified Agent Advisors

Announcing the launch, Max New York Life Managing Director and CEO Mr. Gary Bennett commented: We are excited to offer insurance products that respond realistically to consumers needs. With the growing need for adequate financial planning to meet requirements at different life stages it is important that people invest in instruments that are bundled with features which help in maximising their returns

With a range of flexible products backed by best in class services we have emerged as a leader in setting quality benchmarks, offering the most transparent documentation for our life insurance products with outstanding claims ratio. Launching SMART Assure is a natural progression in our journey to offer the consumer a complete choice of protection and wealth creation plans to suit their various needs. He further added.

Max New York Life has always focused on high quality of advice. To help customers better understand and manage their needs, the company has developed a special training programme for its agent advisors and employees. This certification course enables agent advisors to understand better the complex financial products, thus ensuring ethical selling and offering appropriate advice to customers based on their risk-return profile.

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